OUT-VALUE'S BUILDING    BLOCKS - LEARN BY DOING,    NOT JUST BY READING     "I hear and I forget. I see and I remember. I do and I understand." - Confucius     Each of Out-Value's nine workshop follows this format to make it easier for you to learn how to apply MeasureMax's concepts and processes: Reading section: Contains 20 to 25 pages Example boxes: Relates concepts to identifiable selling situations Graphics: Visualizes key concepts Charts: Shows step-by-step how to put into practice its concepts Case Studies: Uses one business-to-consumer case study and one to business-to-business case study to illustrate how to apply MeasureMax from conceptual, tactical, and strategic perspectives Summary section: Outlines key concepts in bullet points for quick reviews On Your Terms section: Question and answer format embraces the reading contents in the context of your sales experiences On Your Terms CD: Interactive format allows you to review and assess your answers from the above section in a sight-and-sound presentation. You use pause, repeat, and forward buttons to compare your answers to the book's. Food for Thought sections help expand your sales and marketing perspectives. In addition, a summary of each workshop is provided as well as an example of how to use the different electronic Word template sales tools Self-exercise section: Allows you to practice applying the different processes and skills to your selling situations Word Template Sales Tools: A Word template file located on the On Your Terms CD provides you with sales tools you can reuse as necessary MeasureMax in Motion Audio Program: Optional 6-hour audio review of Out-Value the Competition lets you turn driving time into a refresher Listen to a one minute MP3 sample:       High-speed connection (1.1MB)       Low-speed connection (650KB) Achiever Software Program: Optional sales opportunity management software serves as the control center of your MeasureMax selling efforts